Market Research Analyst

Market Research Analyst
Market Research Analyst

30 November, 2015

Market Research Analyst
Calsoft Labs provides specialized concept to market Product Engineering and embedded design and engineering services both established and early stage product and technology companies in select market segments – ISVs, New Media Companies, Networking and Datacom OEMs, computer hardware manufacturers, semiconductor companies and consumer electronics companies. Calsoft Labs helps accelerate the development of software products and reduce time to market through its proven processes, methodologies, and tools. Our full lifecycle services include product development, testing and QA, sustenance, embedded engineering services, and embedded systems design. Experienced engineers with deep expertise in leading edge technologies help improve the quality and reliability of the products we own for our customers. We have helped several Fortune 500 and early stage companies ship some of the most widely used software products in the world, on time and within budget. We do Product Engineering only, not Product Engineering also. Corporate Overview Calsoft Labs is a wholly owned subsidiary of ALTEN. Set up in 1988, ALTEN is a European leader in Technology Consulting and Engineering (TCE) and has about 12,600 employees in 12 countries worldwide.ALTEN’s market covers the full range of consulting services, technical assistance, performance of fixed price projects and outsourced platforms in the field of Technology Consulting and Engineering (TCE) as well as Information Systems and Networks.
Designation Market Research Analyst
Job Description Responsible for Market Research, Database reporting & e-mail Campaigns

Building and developing the plan to research the business for Company’s portfolio in the industry.

Creating the list of prospects and research on business grounds.

Research on identifying business needs and opportunities of prospect companies.

Interpreting data accurately, database creation for various campaigns & client communication for lead generation and demand creation.

Researching the target audience and driving the lead generation campaigns.

Managing the Campaigns with periodical follow ups & report creations.

Working closely with Sales Team to understand their research projects

Should have experience making Presentation and comfortable using Excel, Word and Power Point presentation skills

Preparing Market research reports using Web tools/domains like Hoovers, Linkedin, Jigsaw, ZoomInfo, Lead411 etc

Tracking the market trends thereby generating & analyzing reports

Executing direct marketing campaigns like email campaigns, event specific campaigns, webinars etc.

Competitor Analysis

Preparing MIS and sales report using CRM

Desired Profile Please refer to the Job description above
Experience 1 – 3 Years
Industry Type IT-Software / Software Services
Role System Analyst
Functional Area IT Software – Application Programming, Maintenance
Education UG – Any Graduate – Any Specialization

PG – Any Postgraduate – Any Specialization

Doctorate – Any Doctorate – Any Specialization, Doctorate Not Required

Compensation:  Not disclosed
Location Bengaluru/Bangalore
Keywords Sales Marketing Campaigns Market Research Lead Generation Competitor Analysis Direct Marketing CRM Research Analysis Presentation Skills Follow Ups
Contact Mr.Ragavendhran P
Calsoft Labs India Private Limited
Job Posted 2015-11-30 00:07:55.0

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Source by naukri